Content creation and management for Twitter campaign

Posted on May 3, 2011

Nicola was approached by Maidenhead-based business coach Ali Heathfield of AP Business Coach and asked to work on a four-week Twitter campaign. Ali wanted to be more frequent and consistent in her use of Twitter, drive more traffic to her main website and gather a greater number of relevant followers.

In close consultation with Ali, Nicola wrote a number of “tweets” every day for four weeks, uploaded them and managed the process. This is what Ali had to say:

“Firstly, I would like to say how impressed I have been with the professional service you have provided for me. As a business coach I always appreciate a service that is:

– professional
– creative
– timely

I am happy to allow you to create and write information that represents my business and it is with total confidence that I have allowed you to ‘tweet’ on my behalf. You have easily matched the style and tone and have brought freshness to the campaign. I have no hesitation in recommending you to others and look forward to working on other projects with you.”

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