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First page on Google for fitness client

Nicola was approached by London personal trainer Kat Millar who asked for help with copywriting, social media and SEO. After a few tweaks, some targeted and well-written copy and an active approach to online marketing, the results have made Kat very happy: “I don’t know how she does it, but Nicola managed to get me […]

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Blogging for commercial and editorial photographer

Nicola has been commissioned by award-winning editorial and advertising photographer Karan Kapoor to write, upload and manage blog content at his site Karan Kapoor’s blog.

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Nicola Joyce guest speaker at Fitness Industry Association (FIA)

Nicola Joyce was invited to address the Fitness Industry Association (FIA) at their monthly Communications Forum in February. Speaking as a freelance journalist, blogger and copywriter, Nicola spoke about how PRs, operators and marketeers can connect with journalists and make the most of the relationship. She gave advice on what makes a good press release, […]

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Web copy for London personal trainer

Nicola recently wrote website copy for Mack Parnell of Reboot PT, a personal trainer in North London. He asked Nicola to redo his existing homepage text and write copy for a new FAQ page. He also asked her to write copy for his services pages, including weight loss, nutrition, muscle building and kettlebells. Nicola also […]

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Press release for local charity bootcamp

Nicola recently wrote and distributed a press release for a local fitness bootcamp, securing editorial coverage in the Wokingham Times, coverage online and an interview on local radio. Nicola wrote the press release, including sourcing a quote from the charity which would be benefitting from the event, researched a media list and then sent the […]

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Social media for debtDr Berkshire

Berkshire’s debtDr contacted Nicola, asking her to help him expand his use of social media. After building him a WordPress blog, Nicola now regularly blogs on his behalf, manages his blog admin and publishes his blog posts via Twitter.

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